Areas of Expertise
Areas of Expertise
Time Zone
Time Zone
(GMT-07:00) Mountain Time (US & Canada)
Mesa, USA

Have twenty-two years experience as a graphic designer for my own company through contract projects and at a print shop for over 14 of those years. Have produced everything from cards to full marketable products. Also have published print magazines, catalogs program books, and newspapers for contract clients.

Am also a writer of time-travel romance novels and have written short stories and even public relation articles for several non-profit groups.

In 2009, I had become the President/CEO of Az Publishing Services, LLA, a publishing company specializing in print books and eBooks. We also assist ...See All


BSBA in Business Administration
Minor in Journalism

Experience and Distinctions

Special Sales Marketing Award at Dairy Maid Foods, Inc.
Cover design award in the subject of Urban Fiction for "The Ghetto Sopranos"
Fund Raising Event Award from Wheelchair Bowlers, Inc.

Expert Academy on LiL
4 Completed Sessions
Last Session:
Wed Nov 28 2012 at 12:00 pm EDT
Last Log-in:
Fri Nov 23 2012 at 02:50 pm EDT
On Learn It Live Since:
Thursday Jun 21, 2012
Expert Services Offered
Fiction Book Interior Design - Upgrade   ($300) [+] Show More Info

An upgraded interior design is completed in Adobe InDesign and includes custom chapter widgets and scene change art. This design choice allows for a style that will be unique for your book or that series. This includes font choices and assistance in editing and construction of special sections. Examples: Acknowledgments, table of contents, glossary, dedication, foreword, preface, etc. (Does not include indexing).

Cover Design Consultation   ($100) [+] Show More Info

The book cover is the single most important element of the book's design. It can make or break the sale of the book. If your book has been for sale for months or years and you only have a handful of sales, then your cover may be the reason. I will critique your cover and compare it with your competition. Will then, give you details on how to update or how to bring your book cover out of the ashes and into more readers' hands. If I suggest dumping the cover entirely, you may apply this fee toward a brand new cover design or I will refund the fee because I could not help you.

Cover Design   ($250) [+] Show More Info

The book's front cover is the single most important feature that will make or break the book sale. This $250 pays for the eBook front cover, as well as the full print ready cover with a back and a spine (based on page count). Can design your cover from your artwork or from conceptual ideas with my suggestions for artwork pieces. This price covers easy to semi-complex designs with multi-layers. If the author requires more complex work, I will give a price for the extra time before finalizing work.

Author Media Kit Consulting Package   ($250) [+] Show More Info

Without putting this best foot forward, you will not be taken seriously in any venue. The media kit is the single most effective tool the author can use to get in the door for publicity and increased sales potential. This is a thorough instruction package for the printed kit and the website kit. This package includes pulling together all the pieces that goes into an effective media kit to be used for radio shows, blog tours, potential speaking engagements or even television opportunities.

Learning Intrest
About Patti Hultstrand
Group Classes (3)
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In my experience as a blog host for authors and a radio show interviewer, I have seen many badly constructed media kits. I have come to the conclusion that most authors have no clue how to create the segments that go into a media kit, and how little time or effort they spend on this all important marketing/sales tool. The best time to start your media kit is even before your book goes to the printer, but it is never too late. So, if you don't have a media kit (press kit), then this class is imperative to your future success as an author.
Patti Hultstrand
Ended: Sep 12, 2012 at 02:00 pm EDT
From my years of experience in book publishing and graphic design, I have found that even the best artists don't have a grasp of book cover design. If you are an artist and would like to cash in on the huge book market, then this is the class for you. We will discuss the conceptual design of genre covers and non-fiction covers.
Patti Hultstrand
Career Development
Recorded: Sep 05, 2012 at 09:00 pm EDT
While the existence of the newspaper as a print format, has been threatened of extinction before, the Internet and the eZine has caused buckling in the strength of this Content King. Or has it? Will this long standing media see another come-back as the niche newspapers spring up to bolster its importance in our society? We will follow the history of the newspaper and talk about why now is the best time to take advantage of this print media for your own business or organization.
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Learning Materials